Native Campervans

A fully-illustrated, quarterly kid’s magazine designed to inspire curiosity, creativity, and encourage a lifelong love of learning.
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RESULTS AFTER 60 DAYS:

  • Developed a go-to-market strategy for product launches and evergreen campaigns.

  • Executed strategic content marketing and conversion rate optimization projects including improved PDPs, creation of lead-gen popup, UX improvements, subscription program improvements, onsite product reviews, and copywriting.

  • Established an end-to-end Retention Marketing Strategy that included planning, execution, & reporting processes, editorial content calendars, creative and content briefs for all email campaigns and flows, and optimized flows across the customer journey.

  • Established Wholesale Channel via Faire.

  • Developed and executed Paid Media Strategy.

  • Conversion Rate = ▲72%

  • AOV = ▲223%

  • Total Annual Subscribers = ▲5%

FRACTIONAL CMO / INTEGRATED MARKETING STRATEGY / PAID MEDIA STRATEGY / RETENTION MARKETING STRATEGY / DATA & ANALYTICS / MERCHANDISING & CONVERSION RATE OPTIMIZATION / WHOLESALE MARKETING STRATEGY

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Native Campervans